For business owners trying to win at the search engine optimization (SEO) game, there’s an overlooked technique that actually works better in the long run, and costs a fraction of the price of Google keyword advertising: blogging for business. This tip will help you discover the reason why your current website isn’t ranking well on Google, and show you how this technique costs much less, but … [Read more...]
by Susan Young
Has Writing Lost its Structure?
While visiting my daughter's second grade class this month, I sat in on a writing class where the kids were learning how to construct a story using various parts -- starting with the topic or main idea, then the details, and finally the conclusion. I was happy to see that teachers reinforce this concept early in the classroom. Adults in business could use a refresher course on this … [Read more...]