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February 2, 2012 by Susan Young Leave a Comment

Marketing a Super City: 2012 Super Bowl in Indianapolis

Indianapolis - a super city (for marketing)

As Indianapolis gears up to host one of this year's biggest events -- Super Bowl XLVI -- I can't help but notice all of the marketing and promotion the city has done to ensure that it makes a great impression on all who visit this week. Everywhere I look, I see banners on storefronts welcoming "Super Fans," ads offering "Super Discounts," and more. And of course, most of the planning for this … [Read more...]

Filed Under: Advertising Tagged With: Indianapolis marketing, Indianapolis Super Bowl, Super Bowl Advertising, Super Bowl Marketing Indianapolis

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