So, you’ve ventured into the world of social media. As Dr. Phil would say, “How’s that working out for you?” If social media hasn’t worked out well for your business thus far, or you feel like things could improve, don’t despair. You’re not alone. Some of the common complaints business owners give me about their social media accounts include: “Oh yeah, social media – It’s on the back burner … [Read more...]
Should you Outsource Social Media Marketing?
As an Indianapolis small business owner, everyone is claiming the benefits of social media marketing for awareness, as well as driving traffic to your website or business location. But perhaps your current team doesn't have the time or creativity to manage your company's social media marketing efforts. Should you, then, outsource your social media marketing to a professional social media … [Read more...]
Intimidated by Social Media?
Here's How to Get Started I've talked to so many small business owners who know that social media (Facebook, LinkedIn, Twitter) is the latest trend they should be capitalizing on to help grow their business. But ask them how to go about initiating a social media campaign and they give me a blank stare. They just don't know where to start, and it all seems so overwhelming. So if you're among the … [Read more...]